The Tenneco Tour is a prestigious project of the supplier of auto parts from the United States. This tour was supported by a unique iPad application.
The trucks of the Tenneco Tour were present in more than 20 countries. With the iPad app, it was possible to directly start the videos on 7 big screens inside the trucks and also the lights could be adapted to the video that was playing. In addition, you could start music with the iPad and share other images.
Because of the iPad application, this was a vivid experience for all visitors from all European countries.